Is Hollywood Losing the War for Attention?
By AR Insider | 6 min
This article explores the shifting dynamics in entertainment consumption as Hollywood struggles to capture audience attention amid emerging technologies and new media formats. It details how traditional studios face competition not only from streaming platforms but also from immersive technologies like AR and VR that engage users differently. The piece highlights the implications for content creators who must innovate beyond conventional narratives to stay relevant. It also discusses the strategic pivots towards interactive media and Web3 ecosystems as pathways to reclaim audience interest. This tension underscores the broader challenge in adapting storytelling to an increasingly decentralized, tech-driven entertainment landscape.
