
Use AI To Disrupt, Not Sell To Enterprises, Venture Capitalists Urge
By Joe McKendrick | 6 min read
This article highlights venture capitalists' perspective on how AI should be positioned in the enterprise market. Rather than focusing on direct sales to enterprises, they advocate for building AI solutions that disrupt traditional business models and create new market opportunities. The emphasis is on innovation-led adoption where AI drives fundamental change, not just incremental improvements. This approach aligns with broader market trends where transformative AI startups attract more investment and generate more value. VCs suggest entrepreneurs leverage AI’s potential to redefine industries fundamentally rather than merely automate existing processes.